Games24x7 is an Indian online gaming company founded in 2006 by Bhavin Pandya and Trivikraman Thampy. It’s headquartered in Mumbai, India. The company is known for its games like RummyCircle and My11Circle. The company has offices in Mumbai, Bengaluru, New Delhi, and Miami.
Social Media Marketing – Contractual
Games24x7 is India’s leading and most valuable multi-gaming unicorn. We’re a full-stack gaming
company, offering awesome game playing experiences to over 100 million players through our
products – RummyCircle, India’s first and largest online rummy platform, My11Circle, the
country’s fastest growing fantasy sports platform.
A pioneer in the online skill gaming industry in India, Games24x7 was founded in 2006 when two
New York University trained economists Bhavin Pandya, and Trivikraman Thampy met at the
computer lab and discovered their shared passion for online games. We’ve always been a
technology company at heart, and over the last decade and a half, we’ve built the organisation
on a strong foundation of ‘the science of gaming’, leveraging behavioural science, artificial
intelligence, and machine learning to provide immersive and hyper-personalised gaming
experiences to each of our players.
Backed by marquee investors including Tiger Global Management, The Raine Group, and Malabar
Investment Advisors, Games24x7 is leading the charge in India’s gaming revolution, constantly
innovating and offering novel entertainment to players!
Our 800+ passionate teammates create their magic from our offices in Mumbai, Bengaluru, New
Delhi, Miami, and Philadelphia.
Brief Job Description
– Daily quality check on all active social media platforms of Games24x7 (My11Circle and RummyCircle)
– Documenting/Updating the SOPs and process changes in the social customer support
– Hawkeye on the competitive landscape and coming up with ideas for engaging with the potential consumers.
– Documenting in-app promotions of our competitors and sharing the same with the team.
What can they expect/learn?
– Robust understanding of skilled gaming industry
– Understanding the basics of Online Reputation Management (Social CRM)
– Learning how to do effective secondary research
– Hands on experience in understanding social media platforms and their role in brand management.
Note:
- This is a 6 months paid contractual role
Deputy Manager Marketing
**Campaign Setup & Management:**
Oversee the creation and management of Google Ads campaigns across various platforms, including Search, Display, YouTube, Performance Max, Demand Generation, and Universal App Campaigns.
**Performance Optimization:**
Continuously monitor and optimize campaigns to enhance key metrics such as CTR, CPC, CPA, and ROI.
**Technical Troubleshooting:**
Identify and resolve technical issues related to ad serving, tracking, disapprovals, and delivery.
**Reporting & Analytics:**
Generate reports to communicate actionable insights on campaign performance using Google Ads, AppsFlyer, and Firebase.
**A/B Testing:**
Conduct A/B tests on various ad assets within Google Ads.
**Competitor Research:**
Monitor and evaluate keywords, SEO, search volume, downloads, and other key metrics, as well as market trends such as e-commerce sales, IPL events, and their impact on advertising.
**Automation:**
Utilize Google Scripts and rules for effective task management.
**AppsFlyer Expertise:**
Possess a deep understanding of AppsFlyer, including integration and various analyses.
**SQL Knowledge:**
Familiarity with basic SQL for use with ADH and BigQuery.
**Google Analytics:**
Ability to effectively utilize Google Analytics for insights and reporting. Strong ability to convert patterns in data to test hypotheses
**ASO:**
Ability to optimize Play console pages & landing pages for better ads serving & user experience
Conduct keyword research & implement on Playstore listings for better reach & ranking of ads
Analyzing play console & firebase metrics for optimal app performance
Qualifications:
– 3-4 years of experience in digital marketing
– Proficiency in Google Ads, Ads Editor, Tag Manager, Google Analytics, Firebase, AppsFlyer, ADH, BigQuery, and Keyword Planner
– Strong skills in data analysis and insight generation
– Proficient in Excel and PowerPoint
– Good written and oral communication skills
– Excellent problem-solving abilities and attention to detail
– Capability to manage multiple campaigns simultaneously
– Knowledge of HTML, SQL, and JavaScript is a plus
Data Analyst-2
Responsibilities include:
- Requirement gathering with stakeholders to understand their requirements and managing them along with prioritization of various requirements coming in together.
- Working knowledge of A/B experimentation and conclusion of experiments with supportive statistical techniques.
- To convert actionable insights into well-defined projects.
- To understand underlying player behavior.
- To work with the Product, Marketing and Technology team to execute projects and measure their success.
- Develop and maintain comprehensive dashboards and reports to facilitate decision-making at various levels within the organization.
- Debugging, monitoring and troubleshooting various solutions and brainstorming sessions on solving various problems.
- Implement data quality standards to ensure accuracy,reliability and reusability of data and solutions developed.
- Participate actively in reusable design solutions and cost optimizations
- Ensure right stakeholders gets right information at right time
- Creating and deploying visualizations with highest quality
- Design and plan BI solutions to automate regular reporting and reduce manual intervention.
- Write code (queries/procedures/scripts) in SQL / PySpark / Python that is both functional and elegant, following appropriate design patterns
Minimum Job Qualifications:
- BE/B.Tech in Computer Science/IT from Top Colleges
- 4+ years of experience in Analytics
- Strong proficiency in statistical concepts and techniques, including hypothesis testing, regression analysis, and time series analysis.
- Develop and implement advanced statistical models and algorithms to address complex business problems. eg logistic regression, decision trees, random forests, and gradient boosting.
- Hands-on experience with Large Language Models (LLMs) and natural language processing (NLP) techniques.
- Exceptional logical and analytical skills
- Excellent technical as well as communication skills with the ability to effectively convey complex technical concepts to non-technical stakeholders.
- Attention to even the smallest detail is mandatory
- Proficiency in data analysis tools and programming languages such as Python, R, SQL, etc.
- Experience with data visualization tools (e.g., Tableau, Power BI).
- Knowledge of data warehousing concepts and experience working with large datasets.
Location: Bangalore
Director of Artificial Intelligence
As the AI Leader for our Fantasy Sports business, My11Circle, you will play a pivotal role in shaping the future of our platform by leading the design, development, and implementation of AI-driven solutions which cut across hyper-personalizing user experiences across their entire journey and intelligence & automation of business decisions. You will be part of the central DS & AI team and collaborate closely with cross-functional teams to enhance user experiences, optimize operations, and drive business growth. The ideal candidate will have a strong background in artificial intelligence, machine learning, and a passion for sports.
Responsibilities:
Strategic AI Planning:
Develop and execute a comprehensive AI strategy aligned with business objectives.
Identify and prioritize opportunities for AI-driven innovation in the industry.
Team Leadership:
Lead and mentor a team of data scientists.
Foster a collaborative and innovative team culture.
Algorithm Development:
Design and implement machine learning algorithms to improve user engagement and retention.
Utilize predictive modelling to enhance hyper-personalized experience for users via recommendations
Enable optimization, automation, and machine intelligence in various business decision making across marketing, business planning, and so on.
Data and Model Analysis:
Analyze large datasets to extract meaningful insights that drive product enhancements and business decisions.
Work closely with data engineering teams to ensure data quality and availability.
Work closely with engineering team to ensure standard modelling pipeline including data and model drift monitoring and course correction
Ensure quality assurance of the models in the productions through in-depth analysis of the models and their outcomes pertaining to the context
Product Integration:
Collaborate with product managers to integrate AI capabilities into the platform.
Ensure seamless user experiences through AI-driven features.
Technology Evaluation:
Stay abreast of the latest advancements in AI and machine learning technologies.
Evaluate and recommend new technologies to enhance the platform’s capabilities.
Collaboration:
Work closely with cross-functional teams, including product development, marketing, and customer support.
Collaborate with stakeholders to understand business requirements and provide AI-driven solutions.
Collaborate with other AI teams to exchange and leverage best practices, frameworks, and algorithms
Qualifications:
- Advanced degree (Ph.D. or Master’s) in Computer Science, AI, Machine Learning, or a related field.
- 10+ years of industry experience with proven experience (5+ years) in a leadership role overseeing AI and machine learning projects.
- Knowledge of state-of-the-art AI developments and strong ability and conviction to strategically plan and connect modern into business context.
- Expertise in predictive modelling, recommender systems, statistical analysis, and/or modern AI networks such as NLP, computer vision, transformers or Gen AI concepts.
- Experience with big data technologies and cloud platforms (e.g., AWS, Azure, GCP).
- Excellent communication skills and the ability to convey complex technical concepts to non-technical stakeholders.
- Passion for fantasy sports and a deep understanding of the sports industry.
- Join us in revolutionizing the fantasy sports experience with the power of AI. If you are a visionary leader with a passion for technology and sports, we invite you to apply and be a key player in our exciting journey.