Netflix is one of the world’s leading entertainment services with 283 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages.

Head, Social Marketing – India

Netflix is one of the world’s leading entertainment services with 278 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

The Role

ABOUT NETFLIX

At Netflix, our mission is to entertain the world. Whatever their taste, and no matter where they live, we give our 270M+ members access to best-in-class TV series, feature films, documentaries, and mobile games. We are the world’s biggest fans of entertainment, and we’re always looking to give members the thrill of the next great story. It’s an amazing time to join Netflix as we continue shaping the future of global entertainment and grow the brand and business in India.

THE ROLE

We are looking for a marketing leader to head Social marketing for Netflix India. The Netflix India social community (~50M strong) is one of our most valuable brand assets, contributing meaningfully to our title, talent and brand marketing efforts. This person will lead a talented team of social marketing managers who are responsible for best in class work in both community management and campaigns. This team operates at the center of pop culture, driving conversation & engagement, creating & reacting to trends, and connecting audience needs with brand & business needs.

This role, Head – Social Marketing, is based in Mumbai and will report to the Vice President, Marketing, India

RESPONSIBILITIES

Leading a talented team of social marketing professionals responsible for all aspects of community & audience management; programming; and leading the social strategy and execution for title campaigns.
Owning and driving overall Social Marketing strategy and connecting this with overall marketing strategy.
Responsible for strategy and execution across all handles / channels (youtube, shorts, instagram, facebook, twitter / x, twitter south)
Cross functional collaboration working deeply with content, PR, comms, product, legal and other cross functional teams and peers to drive audience & business impact
An integral part of the marketing team working closely with other marketing functions (title marketing, service and slate marketing, marketing production, marketing partnerships, and global marketing teams) to drive impact.
Operating at the cutting edge of pop culture: able to see ahead of corners, spot trends, identify opportunities, and bring this knowledge to bear to drive conversation and audience engagement.
An integral part of campaigns across local originals, global originals, local and global licensed / Pay1, brand campaigns – contributing both strategically and through implementation to bring alive the campaigns
Integral contributor to overall marketing strategy as part of the India Marketing Leadership team
Building strong relationships both internally with cross functional partners and externally with critical industry stakeholders, key talent, showrunners, directors, and production houses.
Owning the social marketing budget and driving effectiveness and efficiency with the spends.
Building and fostering social agency relationships and managing them to deliver outstanding work
Defining and implementing workflows, processes, checking and refining them to ensure smooth 360 functioning of work between teams and functions
A culture builder leading by example: an Unusually Responsible person with Selflessness, Courage, Candor, Creativity; leaning into Netflix cultural tenet of Context, not Control, giving teams the space, support and direction to thrive at Netflix, and always striving for what’s best for Netflix
Innovating and fuelling creativity: defining how social marketing is done for the growing streaming entertainment category in the country
Contributing to growing the Netflix brand in India through a combination of impactful social marketing, connecting the dots on creative, media, business and strategy and generating insights for growth.

EXPERIENCE, SKILLS AND ATTRIBUTES

10-15 years of experience in building creative consumer marketing campaigns
Demonstrated experience and expertise in leading social marketing for proven, world class internet-first brands
Deep, extensive knowledge of the social ecosystem and landscape
Entertainment marketing experience (in marketing films / series, content marketing)
Proven track record of building impactful, cutting edge social marketing campaigns that connect with audiences and break through the cultural zeitgeist
Experience in leading high performance teams, with a knack of team building and fostering a highly collaborative environment
Exceptional relationship building skills – with teams, peers, cross functional partners, external stakeholders
Exceptional communication skills – verbal, presentation, written – with the ability to communicate thinking effectively and sharply, and inspire teams across all levels

Experience with strategizing and executing across key social channels and platforms and audiences
Experience in managing a high volume of campaign & campaign types in parallel
Demonstrated experience of creative excellence across multiple campaigns & brands
Consumer-first thinking and insights and how they translate into campaign strategy and execution
Rich understanding of the entertainment and cultural landscape and how it influences brand & content marketing
Ability to structure, organize and manage a complex, challenging and dynamic work environment of both internal and external stakeholders and campaign timelines
Humility, curiosity, a learning mindset and an openness to receive & act on feedback
Strong judgment and proven leadership skills of leading large, talented teams

We are an equal opportunity employer and celebrate diversity, recognizing that diversity of thought and background builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, ethnicity, religion, color, place of birth, sex, gender identity or expression, sexual orientation, age, marital status, military service status or disability status.

Coordinator – VFX, India

This role supports the Manager, VFX, India across a variety of duties spanning all project titles within the region. A successful candidate will be self-motivated, proactive, quick-thinking, flexible, able to pivot when necessary, thorough and able to juggle multiple and diverse responsibilities with a strong emphasis on organization and an unwavering attention to detail at all times. This is a demanding and fast moving position that requires someone who is a positive thinker, effective communicator and able to exercise good judgment and initiative.

Responsibilities:

Track progress of scripted series titles produced by Netflix India.
Set-up and/or take notes during all meetings, maintain weekly agendas.
In partnership with VFX leadership across APAC, help to design, standardize and implement new workflow/tracking methods for projects to ensure transparency of progress
Liaise between vendors, crew, internal teams to improve cross vertical information flow.
Maintain folder structure and tracking documents in alignment with the Netflix VFX team and cross-functional partners
Sync with post production external partners to set up reviews when necessary.
Setup meetings and maintain up to date notes on current local and potential international VFX vendors in the market.

Qualifications:

Minimum 5+ years of experience in any of the following – VFX Production features or series.
Ability to handle a fast paced environment, supervising several projects in various points of production (from development through delivery)
Ability to create VFX shot breakdown and VFX schedule for regional (India) content during early development.
Strong organizational skills with a proactive mentality and creative problem-solving abilities.
Familiarity with production software such as Shotgrid, Excel as well as Google Suite.
A strong understanding of VFX workflow and post pipeline.
Working knowledge of third party VFX facilities DI/finishing workflow.
Highly organized, efficient and detail oriented.
Comfortable with a fast pace and constant change.
Team-player who operates in a fast paced team-oriented setting.
Passionate about our culture and values in the workplace.
Fluency in written and spoken communication.

Administrative Assistant

We are seeking an experienced Administrative Assistant to support India PR. A successful candidate will be self-motivated, proactive, quick-thinking, flexible, and able to juggle multiple and diverse responsibilities, with a strong emphasis on timeliness, organisation and an unwavering attention to detail at all times.

The PR team interacts with internal teams and external partners – sometimes across multiple countries and timezones. Therefore, a high level of organisation and strong communication skills are critical. Someone who is curious, mature, moves and learns quickly, demonstrates significant initiative, and inherently exercises good judgement will be most successful.

Specific responsibilities include, but are not limited to:

Schedule meetings, internally and externally, across regions/time zones
Organise agendas for key meetings and interactions
Maintain and update calendars; handle conflicts and reminders
Respond on behalf of the executive calendar when appropriate
Raise Purchase Orders and help to track payments to external vendors
Create early drafts of contracts and sponsorship agreements for review
Offer support on decks for internal and external presentations
Coordinate extensive domestic and international travel arrangements
Manage administrative duties around processing travel and expense reports
Manage various internal events/off-sites/projects for the team
Manage heavy communication internally and externally
Handle confidential information and build strong internal relationships

Qualifications:

7+ years as an executive assistant supporting Directors or above
Excellent communication skills (spoken and written)
Ability to multitask and drive time efficiency (thinking two steps ahead)
Self-motivated, highly organised, detail oriented, problem solver
Ability to operate under pressure; in a fast paced team-oriented setting
Ability to be discrete, maintain confidential information
Strong judgement on task prioritisation and according responses
Google Suite proficiency (Drive, Docs, Sheets, Slides, Gmail, Forms, Calendar)

Good To Have:

Experience in PR, strategy, event organisation and booking venues
Writing press releases, articles, presentations and social media posts
Maintaining a PR database, documenting media coverage, or tracking projects

Coordinator- Production Management

A successful candidate will be passionate, self-motivated, quick-thinking, thorough, flexible, a creative problem solver, and able to juggle multiple and diverse responsibilities, with a strong emphasis on organisation and unwavering attention to detail at all times. This is a demanding and fast-moving position that requires someone who is a proactive thinker and able to exercise good judgment and communication.

Requirements

8-10 years hands-on production experience in film production
Should have worked as an Executive producer / Line Producer with experience of at least 5-6 long format content pieces (Feature films or OTT Series)
Good budgeting skills and experience.
Should have great vendor/crew relationships & be able to leverage them.
Strong understanding of traditional production schedules and paperwork
Strong written and verbal communication skills and the ability to multitask
Team player who operates in a fast-paced, team-oriented setting
Ability to be discreet and maintain confidential information
Understanding of how to prioritize and respond accordingly
Proficiency in Microsoft Word, Microsoft Excel and the Google apps suite

Additional skills